The Next-Generation of Corporate Travel Retailing: Deem, Powered by Travelport+
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Travelport confirmed the combination with Deem, a number one company journey administration platform, with Travelport+. The announcement comes simply months after Travelport publicized the game-changing acquisition, a transfer meant to satisfy a rising want for a good, fully-integrated device that gives entry and end-to-end servicing of all multi-source content material, together with NDC.
“Enterprise vacationers need, and deserve, the identical trendy retailing expertise as leisure vacationers,” mentioned John Elieson, COO and Deputy CEO of Travelport. “When Travelport introduced the acquisition of Deem in March, it was with the intention of offering the company journey world with award-winning, complementary instruments which can be as revolutionary, trendy, and easy-to-use as Travelport+. We’ve not solely delivered on that promise, however are proud to verify the combination of the Deem and Travelport+ platforms.”
Collectively, Deem and Travelport are modernizing the company journey expertise. Journey administration firms (TMCs), companies and their vacationers that make the most of Deem and Travelport+ will be capable to entry a variety of wealthy and related content material, multi functional place, enhanced by the Content material Curation Layer (CCL). This Travelport+ characteristic makes use of highly effective synthetic intelligence (AI) and machine-learning (ML) capabilities to supply brokers and vacationers a extra trendy retailing expertise with sooner search responses, extra pertinent outcomes, and larger accuracy. When seamlessly built-in with Deem’s award-winning, trendy consumer interface, this can enable vacationers to remain inside their company insurance policies whereas making certain bookings (together with NDC) are absolutely serviceable.
Within the 150 days for the reason that acquisition, Deem has continued to thrive, with notable moments resembling:
- Being named a Champion in Software program Opinions 2023 Journey Administration Emotional Footprint Awards
- Increasing to help international prospects in additional than 60 international locations
- Attaining a web rating of 9.5 in a buyer satisfaction survey, an almost two-point lead forward of {industry} requirements
- Receiving the very best CX rating (9.7) of all company reserving instruments
- Rebranding the Etta platform to the corporate’s namesake, Deem, to extend readability and unite merchandise underneath a single iconic title that has develop into synonymous with innovation in company retailing
- Profitable a Stevie Award for its Variety and Inclusion marketing campaign
When wanting in direction of the rapid future, Travelport has large plans for the GDS-agnostic device. In 2024 alone, Travelport expects Deem to:
- Speed up its worldwide enlargement, doubling its international footprint with a spotlight first in EMEA, adopted by APAC
- Evolve the consumer interface to proceed to revolutionize the company journey retailing expertise and deepen the industry-leading hole that Deem already has in entrance of its opponents
- Implement enhanced emissions knowledge, which is already out there on Travelport+
“We’ve heard our company prospects and there are two key issues that they want,” Elieson continued. “First, they need a one-stop store for all content material by a single device. And, simply as necessary, they need ease of traveler servicing, that means the content material must be the identical as what their TMC companion sees. By combining traveler-first, human-centric design with a best-in-class consumer expertise, we’ve introduced the convenience and delight of reserving leisure journeys to enterprise journey. Making that content material each accessible to and simply managed by their TMC companion ensures vacationers are coated, even if you think about new merchandise solely out there by NDC or different content material sources.”
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